WHY OUR GOLD VERMEIL LASTS
We believe you should never have to choose between simple solid-gold basics and the diamond jewelry you truly love simply because thoughtful design comes with an unreasonable price tag. You deserve jewelry that feels distinctive, lasts beautifully, and still makes sense for everyday life.
That belief is why we choose gold vermeil. Gold vermeil is a higher-quality form of gold-plated jewelry, made with sterling silver rather than an ordinary base metal. But here is something worth knowing: not every piece labeled “vermeil” is made to the same standard.
In the United States, gold vermeil must use gold of at least 10K over sterling silver and contain the equivalent of at least 2.5 microns of fine gold. At INCTIS, we go further. Every gold vermeil piece is crafted in 925 sterling silver and finished with a 5.0 microns of fine gold. That is twice the physical thickness of the U.S. minimum and approximately 1.5 times the required fine-gold equivalent.
Why does that matter? Because a thicker, higher-karat gold layer helps preserve the rich color and shine you fell in love with, so your jewelry can remain part of your life beyond a single season.
Did you know? Gold vermeil standards are not the same everywhere. In Canada, the “vermeil” label does not carry the same 1 micron minimum required in the United States. That means two pieces can both be called vermeil while having very different plating thicknesses and expected wear.
Whenever you shop for gold vermeil, do not be afraid to ask three simple questions:
* Is the base metal genuine 925 sterling silver?
* What karat of gold is used?
* Exactly how thick is the gold layer?
If a brand does not clearly disclose the answers, the label alone tells you very little. We share our specifications because you should not have to guess what you are paying for—or worry that the piece you love was only made to look beautiful for a little while.
By making thoughtful material choices and keeping our prices fair, INCTIS gives you the freedom to choose jewelry for its design, not settle for a basic piece simply because it is solid gold. More character, lasting color and shine, and a price that lets beautiful diamond jewelry become part of how you dress, layer, and express yourself every day.
PRECIOUS MATERIALS
At INCTIS, material is part of the design itself. 925 sterling silver and 18K gold are selected for their distinct presence, allowing proportion, weight and surface to give each piece its character.
925 STERLING SILVER
925 sterling silver brings a clear, understated quality to the INCTIS collection. Its quiet presence supports the structure of each design, allowing form and finish to take precedence over ornament.
Through more than five stages of hand polishing, the surface is gradually refined to achieve a controlled reflection of light. The result feels elevated yet accessible, created to integrate naturally into everyday life.
DESIGNED FOR CONTINUITY
INCTIS jewelry is not created for a single occasion or seasonal moment. Pieces in 925 sterling silver and 18K gold are designed to coexist, reappear and be interpreted through repeated wear.
Over time, the material evolves and develops subtle variations that reflect use. The intention is not untouched perfection, but continuity,jewelry that acquires character through the life lived around it.


